Who Am I?
I’m a Marketing, Advertising and Promotion Executive with over 30 year’s experience in consumer goods and retail, working with Fortune 500 food giants, large family-owned and regional brands, right on through to disruptive food start-ups.
I enjoy the different challenges of each –plus knowing the common challenges they all face –whether they’re Nestle’ or El Monterey or Sprouted Minds – as they are all in the same retail
and e-commerce universe!
Whether you have a small growing food business or are looking for new channels of distribution or want to know how to better work with your brokers and co-packers, I can help.
And I can do it without breaking the bank. I call it “Consulting Redefined’, because I ‘partner’ with you and your company, working as you need it, prioritized and budgeted –whether thru fees, shared revenue or even equity positions, I succeed when you do – because that’s the way it should be!
NexxtLevel Marketing and Kitchen-2-Shelf are Uniting to become NexxtLevel Brands
The 360º Payout™
In the bad old days of Capitalism, business was often viewed as the enemy of the people – and there was some justification for this view. However, in these more enlightened times, it has been proven that ‘business’ can be a force for good.
Today, many small (and a few large) businesses have chosen to retain a ‘for profit’ structure, but to dedicate a portion of their profits to social issues as part of their corporate charters. Additionally, they also have ethical guidelines about doing business and their role in their communities. These are ‘social purpose’ businesses and many of them are also legally constituted as “B Corps”. Other companies go so far a to be ‘mission-based’ – tying their whole function to a cause or objective to do ‘good’.
NexxtLevel believes these businesses can help change the way we ‘do business’ and therefore, we wanted to relate our approach to this from a primarily service-based reference point. We call this the 360º Payout – and it’s based on a circular check-list. Simply, is the work we are doing and the way we are doing it:
√1 – Beneficial to our Clients?
√2 – Beneficial to our Vendors & Suppliers?
√3 – Beneficial to the Community & Environment?
√4 – Beneficial to our Stakeholders, Partners & Employees?
If the answer is yes, then we’ve met our ‘360º Payout’! If that sounds like the kind of business you run, then if you are need of the types of services we provide, please reach out to us.